Growth Sourcing: hacking Early Stage startups pipeline
Today was Day 7 of the JFDI.2013B Bootcamp. The last two months our team worked our butts off—but we did it! Ten awesome teams joined our family on August 29th.
The past 8 weeks I slept very little. My eyes were glued to the monitors, responding to hundreds of emails, checking on our funnel metrics, and working around the clock interviewing teams. The recruitment exercises we went through taught me a lot. We made some great strides, and some mistakes: there were also some humbling surprises. Here are the numbers and our journey.
Sourcing for teams
For an accelerator program like JFDI, we served a few groups. Startup founders were our customers—one side of the puzzle. We targeted balanced teams with solid domain knowledge. About 1000+ founders registered on our landing page, with 320 teams completed the application. Compared to other landing pages, I thought this activation rate was...